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Beyond the Launch: The Critical Role of Change Management in Phase 2 Tech Projects

During the initial implementation phase of a technology project, most organizations prioritize change management. Prosci® states that Excellent Change Management can lead to achieving 7 times better results. Organizations are increasingly recognizing the importance of this service for their technology projects. This strong focus on change ensures a smooth transition from old systems to new ones, minimizes resistance, and fosters user adoption. However, once the initial implementation is complete, the importance of change management often diminishes. This is a critical oversight. Change management remains just as vital in Phase 2 technology projects as it does during the initial rollout. Here are three main reasons why customers should continue to prioritize change management in Phase 2 and beyond.


 

1. Continuous Adaptation and Optimization

Adapting to New Features and Enhancements: Phase 2 of a technology project typically involves refining the system, introducing new features, and enhancing existing functionalities based on user feedback and evolving business needs. These updates can be as disruptive as the initial implementation if not managed properly. Change management ensures that these enhancements are communicated effectively, and users are adequately trained to leverage new capabilities.


Optimizing User Adoption: Initial implementation focuses on getting users up and running with the new system. Phase 2 is about optimizing how they use it. Change management in this phase addresses any issues users might face, incorporates their feedback into system refinements, and provides ongoing training and support. This continuous adaptation helps in maximizing the return on investment by ensuring that users are not only using the system but are doing so effectively and efficiently.


 

2. Sustaining Engagement and Minimizing Resistance

Maintaining Momentum: The enthusiasm and momentum generated during the initial rollout can wane over time. Change management helps maintain this momentum by keeping users engaged and motivated. Regular updates, training sessions, and communication campaigns remind users of the system's benefits and how it continues to evolve to meet their needs.


Minimizing Resistance to Change: Resistance to change is a natural human tendency, and it doesn't disappear after the initial implementation. Every update or new feature introduced can be met with resistance if not managed correctly. By involving users in the process, addressing their concerns, and providing continuous support, change management helps minimize this resistance. This ensures that the organization can smoothly transition through each phase of the project without significant disruptions.


 

3. Ensuring Long-Term Success and ROI

Maximizing Return on Investment: The success of a technology project is not measured solely by its implementation but by its long-term impact on the organization. Change management in Phase 2 ensures that the system continues to deliver value. By addressing user issues, incorporating feedback, and optimizing the system’s use, organizations can maximize their return on investment.


Facilitating Continuous Improvement: Change management fosters a culture of continuous improvement. It encourages users to provide feedback and suggests improvements, leading to an iterative process of enhancement. This continuous improvement cycle ensures that the system evolves with the organization’s needs, remains relevant, and continues to deliver value over time.


 

Conclusion

Change management is not a one-time activity limited to the initial implementation of a technology project. It is an ongoing process that is just as important in Phase 2 and beyond. By focusing on continuous adaptation and optimization, sustaining engagement and minimizing resistance, and ensuring long-term success and ROI, change management ensures that technology projects deliver lasting value to the organization.

Organizations that prioritize change management throughout the lifecycle of their technology projects are better positioned to achieve their goals, adapt to changing business environments, and maximize their return on investment. Embracing change management in Phase 2 and beyond is not just a best practice; it is a critical component of sustained success.


Contact KBix Solutions LLC today if you are looking for an Epicor Services Partner that prioritizes Change Management as an integral part of our daily strategy with all clients. Learn more about our commitment to this approach and how it can support your company in reaching its technology goals.




*Best Practices in Change Management – 12th Edition | Page 7 © 2023 Prosci, Inc. All rights reserved. 

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